Thursday, January 28, 2010


i came across this video tonight, and completely thought it was an advertisement. everything is so smooth and clean and it felt like any moment a small icon with a company logo was going to pop up and the music would fade out. ive watched this three times, im curious as to how conditioned i can be to certain patterns and shapes and colors to only recognize them as advertisments. this video is no different from any other animation, they're built in the same programs, they have shapes, colors movement. i dont even like this video at all, but i cant stop thinking about it.

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